Prithviraj wages war against piracy of Urumi
Actor Prithviraj filed a petition with Cochin cyber cell, against the website ashmagic.com which provided facilities to watch the movie 'Urumi' for free. Prithviraj is also one of the producers of the movie 'Urumi', which hit kerala theatres three weeks back.
S.I Francis Perera of Cochin cyber cell, is investigating the case. The website ashmagic.com is owned by John Kodiyan, who works for Oracle in California,US. Its informed that Pritviraj is planning to file a case against him for a compensation of Rs 5 crores.
The website, however has declined the allegations against them saying the videos are hosted by third party websites.
its found that this is typical model in which these kind of websites work. They upload movies to free video sharing sites such as youtube, megaupload etc, and distribute the movie through their website by embedding or linking to the content. These websites makes money through online advertising schemes such as google adsense, and at the same time stay away from problems claiming they are not hosting the content.
Here are some of the websites we have come across,
which are actively promoting piracy and makes money though it.
olangal.com ( not accessible from India)
moovyshoovy.com/malayalam_movie_list.php
malayalampadam.com
vinodasala.com
focuskeralam.com
Malayalam actor Prithviraj is very upset with the piracy of his recently released movie Urumi, which was released on Internet by a US-based website for download. The Mallu star has now waged a war against film piracy, by registering a complaint with the Cyber Cell. He has requested the Cell to crack down the culprits.
Malayalam movie Urumi is a multilingual movie, which is made with a whopping amount of 20 crores. Besides playing the lead role, Prithviraj is also one among the producers of the film. It has got lot of demand in the market, but he fears that the free downloading of the movie would affect its collection at the Box Office.
Another big reason that bothers Prithvi the most, is that he has planned to release Urumi in several countries, where people are eagerly waiting for the movie to hit the theatres in their countries. Especially in UAE, it is expected to get huge market. Prithvi thinks that curious fans may resort to downloading of pirated version of Urumi online, which is sure to affect its collection.
However, Urumi is a historical drama, which features Prithviraj, Prabhudeva, Genelia D'Souza and Vidya Balan in the leads. Besides getting rave reviews from critics, the film has also been liked by movie buffs in Kerala. Now, the word of mouth is driving the viewers to the theatres.
